If you are an Adsense Publisher, chances that you want to increase your earning through more clicks. Sometimes it happens that you have good CTR, I mean you are getting good clicks from Adsense but your estimated earning is low. For example, you got 40 clicks and your estimated earning was $0.77! It’s really unexpected.
You aren’t responsible for this low earning. Actually, Low CPC (Cost Per Click) is responsible for this. You might have noticed that Adsense shows Ads according to post contents mostly. Specifically, we can say, Ads are related to post’s keywords. CPC is related to these keywords.
Google won’t pay you an average rate for clicks. Sometimes you will earn $3 for a click where sometimes they won’t pay you $3 for 50 clicks. Here is the point. It depends on the Ads that people clicked. If people clicked on a high paying Ad then you’ll get a good payment. As I said Ads are showing according to your content’s keywords, if you have high paying keywords in your post you will get high PPC (Pay Per Click).
So What is High Paying Keyword?
High Paying Keyword is the keyword that has high CPC for which advertisers (Adwords) are bidding for. Having high paying keyword mean more PPC income for publishers (Adsense).
I know you want to know which are high paying keywords? Wait, In this post, I will show you how to find high paying Adsense keywords for your blog.
How to Find High Paying Adsense Keywords
Finding high paying keywords is easy, but it’s not enough to increase your earning. To increase your earning, you’ll have to find the high paying targeted Keywords that will generate more traffic to your blog.
For example, we know that some of the most expensive keywords are Insurance, Loans, Mortgage, Attorney, Hosting, Lawyer, Donation etc. These keywords may not be related to your niche. Even if it’s related to your niche, it’s really tough to rank for these keywords. So you need to find the keywords that are related to your niche and easy to rank.
One of the amazing tools that can help you to find targeted and profitable keywords is SEMrush.
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SEMrush helps you to find the high CPC keywords that a website is ranking for. You can also find other statistical details regarding the keywords like Search volume, Number of results, Trend etc.
Just enter your domain and see how SEMrush works.
Now let’s see how to use this tool to find profitable Adsense Keywords. Before I dive to the tutorial, I suggest you to do two things.
- Firstly, you need to create an account on SEMrush. SEMrush free version will give you access to only top 10 results. So it’s better to have the Pro version.
- Secondly, you need to make a list of authority blogs that are related to your niche.
Now login to your SEMrush account. For the sake of this tutorial, we assume that you are running a tech blog and we will find the keywords for Labnol.org that uses Adsense.
Type the domain labnol.org and click on Search. Then click on View full report from TOP KEYWORDS.
It will show the keywords that are driving traffic to Labnol. To get the high CPC keywords, click on CPC tab. You will find that most of the keywords are long tail keywords. In this case, highest CPC keyword is $114.30. You can see the online demo here.
Now start copying the keywords which are related to your blog. And do the same process for the other domains on your list.
Once you’ve collected the keywords, it’s time to write a blog post by targeting these keywords. Make sure you optimize your blog post On Page SEO properly to get high rank for those keywords. It will take some time to get high ranks and increase your earnings.
Hope this post helps you to find high paying Adsense keywords and increase your revenue. Do let us know if you use any other tools to find profitable long-tail keywords for your blog. If you find this post useful, consider sharing this post on Facebook, Twitter, and Google+.
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