GetResponse was the email marketing tool I chose after a free tool left me with no list and no way to automate anything, and it ran this blog’s newsletter for years. It has changed a lot since then: what was an affordable autoresponder service is now an all-in-one marketing platform with AI, a website builder, webinars, and ecommerce tools. This GetResponse review, updated October 2026, covers the current plans and prices, what it does well, where it falls short, and who should choose it.
GetResponse Review Summary
| Price | From $19/month (Starter, 1,000 contacts); Marketer $59; Creator $69; Enterprise custom |
| Free trial | 30 days, no card required |
| Best for | Bloggers, creators, and small businesses that want email plus automation, landing pages, and webinars in one tool |
| Strengths | Easy editor, visual automation, built-in webinars, strong deliverability, AI generators on every plan |
| Weaknesses | No free plan, automation limited on Starter, price climbs with list size |
| Rating | 4.5 / 5 |
GetResponse Pricing in 2026
All prices are for 1,000 contacts, billed monthly; annual billing takes about 18 percent off and two-year billing about 30 percent.
| Plan | Price | What You Get |
|---|---|---|
| Starter | $19/month | Unlimited newsletters, AI email generator (limited uses), 1 automation workflow, autoresponders, landing pages, signup forms and popups |
| Marketer | $59/month | Everything in Starter plus unlimited automation workflows, lead scoring, abandoned cart, product recommendations, ecommerce integrations, contact tagging |
| Creator | $69/month | Everything in Marketer plus webinars (up to 300 attendees), website builder with AI, course and paid newsletter tools |
| Enterprise | Custom | Dedicated IP and support, transactional email, SMS, higher limits |
There is no permanent free plan anymore. For a new blog, Starter covers newsletters and a welcome sequence; move to Marketer when you want real automation or sell products.
Key Features
Email creator and AI
The drag and drop editor has sections, blocks, saved templates, and mobile preview, and the AI email generator writes a complete campaign (copy, layout, images) from a short prompt and your brand details. Subject line and AI campaign generators are on every plan.
Autoresponders and automation
Classic time-based autoresponders (send email 3 on day 7) are on every plan. The visual automation builder on Marketer and above adds conditions, filters, tags, scoring, and ecommerce triggers, with prebuilt templates for welcome series, abandoned carts, post-purchase, and re-engagement. It is the best balance of power and simplicity I have used.
Landing pages, forms, and popups
Landing page and form builders are included on every plan, with templates, A/B testing, and popups and inline forms for your WordPress site via the official plugin. The Creator plan adds a full website builder with AI, so a new project can run entirely on GetResponse.
Webinars
Unique among mainstream email tools: live and on-demand webinars with registration pages, chat, polls, screen sharing, recordings, and up to 300 attendees on Creator (more on Enterprise). If you run workshops or sell courses, this replaces a separate webinar subscription.
Ecommerce
Shopify, WooCommerce, Magento, and PrestaShop sync products and orders, enabling abandoned cart emails, AI product recommendations, promo codes, and revenue reporting per campaign.
Reporting and deliverability
Reports cover opens, clicks, conversions, revenue, and automation performance, with Google Analytics integration. GetResponse publishes a 99 percent deliverability rate and consistently scores well in independent inbox tests.
Getting Started: Creating Your First Campaign
After signing up, the dashboard offers quick actions. The basic flow is:
- Create a list (Contacts > Lists > Create list). Set the sender name and address and the confirmation email under list settings.
- Add a signup form (Forms and popups) and install it on WordPress with the GetResponse plugin or an embed code.
- Create a newsletter (Tools > Newsletters > Create newsletter), pick a template or let the AI generate one, send a test, then send or schedule.
- Create an autoresponder (Tools > Autoresponders) for your welcome sequence, choosing the day after signup each message goes out.
Our separate guide walks through setting up GetResponse step by step.
Pros and Cons
Pros
- Easy to use for beginners, with AI doing much of the design work.
- Automation builder that scales from a welcome series to ecommerce flows.
- Webinars, landing pages, and a website builder included.
- 30-day trial with no card, 24/7 chat support.
- Good deliverability and reporting.
Cons
- No free plan (MailerLite and Brevo have one).
- Starter allows only one automation workflow.
- Costs rise quickly past 10,000 contacts.
- Some advanced features (transactional email, SMS) are Enterprise only.
GetResponse vs the Alternatives
Compared with iContact, GetResponse has far more automation and growth tools. Against ActiveCampaign, GetResponse is easier and cheaper but ActiveCampaign’s automation goes deeper. Against MailerLite, MailerLite is cheaper with a free plan but lacks webinars and ecommerce depth. Kit suits creators selling digital products; GetResponse suits anyone who wants one tool for the whole funnel. For enterprise comparisons, see GetResponse vs Marketo.
Verdict: Is GetResponse Right for You?
Yes, if you want email marketing plus automation, landing pages, and possibly webinars without stitching together several tools, and you are comfortable paying from $19 a month. It remains one of the easiest platforms to start on and one of the few that grows with a business all the way to ecommerce and events. If you only need a simple free newsletter for a tiny list, MailerLite is the better starting point.
Frequently Asked Questions
Is GetResponse free?
No. There is a 30-day free trial of every plan with no credit card, but no permanent free tier.
Does GetResponse work with WordPress?
Yes. The official GetResponse for WordPress plugin adds forms and popups, syncs subscribers, and tracks site visitors for automation.
Can I sell courses or paid newsletters with GetResponse?
Yes, on the Creator plan, which includes course creation, paid newsletters, and premium content tools alongside webinars.
How is GetResponse’s deliverability?
Strong. It maintains its own infrastructure, offers dedicated IPs on Enterprise, and supports DKIM, SPF, and DMARC setup for your domain, which you should complete before sending.
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