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GetResponse vs Marketo: Which Marketing Automation Tool Fits a Small Business?
GetResponse and Marketo both call themselves marketing automation platforms, but they are built for very different companies. GetResponse started as an email tool for small businesses and grew into an all-in-one platform with automation, landing pages, webinars, and a website builder, starting at $19 a month. Marketo, now Adobe Marketo Engage, is an enterprise B2B…